Tara Treatment Center
About Our Client
Tara's mission is to provide quality care to individuals and families affected by alcoholism and/or drug addiction by promoting lifelong continued recovery. Located near Franklin, Indiana, they are the state's model Alcohol and Drug Treatment and Training Center. Their professionals provide a complete continuum of care to enhance the health and recovery of individuals, family and communities.
What They Needed
The privately-owned treatment center leadership team reached out to Clever Dogs Media for a website that would help with SEO positioning in a competitive market and to provide information and support for patients and their families. They also sought assistance with the Inbound Marketing program which includes social media content, blog writing and email communications.
How We Helped
We worked with their team on three phases of a robust digital marketing program, including:
- a comprehensive digital marketing plan that identified patient personas, created messaging, recommended actvities and determined a strategy for implementation.
- a new HubSpot CMS website that tells the story and serves as the mothership of their marketing efforts. The site includes easy navigation, fast load speed and beautiful and responsive design.
- an efficient and effective paid digital advertising program in conjunction with our partner, Elevated Marketing Solutions.