VASIA of Johnson and Shelby Counties

About Our Client

VASIA (Volunteer Advocates for Seniors and Incapacitated Adults) is a public guardianship program whose mission is to assist seniors and incapacitated adults through a public guardianship program.

Their team of volunteer advocates helps seniors and incapacitated adults in Johnson and Shelby counties achieve the highest degree of independence possible, while also assisting them with maintaining the greatest degree of health, comfort and safety.

What They Needed

They needed a marketing plan and website that would help them secure additional guardians. Their executive director needed a new site that told their story to the community and help attract people with special skills to serve as advocates. They also requested help with messaging and social media strategy.

How We Helped

We built a new HubSpot website that tells the story and serves as the mothership of their marketing efforts. The site includes easy navigation, fast load speed, beautiful images and responsive design. We also developed a messaging campaign and social media strategy aimed at assisting with their efforts to secure volunteers.